Share this article:
Prepared in partnership with Flex.
Real talk on rent
Ever checked your calendar after paying rent and wondered how you’ll afford a flight to your friend’s wedding before your next paycheck? You’re not alone. We’ve been there. Rent is one of the biggest expenses we deal with, and when life throws you an unplanned expense (hello, surprise car repair), it can really mess with your plans.
That’s why using a flexible rent payment option can be a game-changer.
Stress less with rent flexibility
Almost half (49.7%) of renters spend over 30% of their income on housing, and nearly a quarter are severely burdened, paying more than half. That’s a lot of people and money.
The overall cost of renting, including utilities and other basic housing costs, has increased by 3.8% year-over-year — the largest annual real increase in rental costs since at least 2011.That, alongside an increase in grocery, gas, and utility expenses, makes it nearly impossible to have any financial breathing room — but rent waits for no one. Unfortunately, this could mean late fees, overdraft charges, or even falling behind on rent.

Flexible rent payment tools, like Flex in RentCafe, offer residents a new way to boost their long-term financial health by providing the opportunity to split your rent into two smaller, more manageable payments on a schedule that works for you.
Rent should work for renters
Financial stability, for millions of renters across the US, isn’t a reality, it’s a luxury.
Current rent structures are rigid, unforgiving, and a hotbed for financial stress. RentCafe provides a responsible and sustainable solution that supports a healthy financial framework for renters. And now, we’re helping to break the cycle of paycheck-to-paycheck stress tied to rent — by offering a flexible rent payment option that gives renters more control, stability, and breathing room.
Flexible rent options create change
Residents using flexible rent payments, like Flex, which is now in RentCafe, have some powerful benefits including:
- Avoiding late fees: With Flex, residents can choose when to pay the full rent amount back to Flex on a schedule that works best for you.
- Better budgeting: With more predictability and breathing room throughout the month, you can RSVP “Yes” to Jessica’s wedding.
- Stronger credit: Every successful payment you make with Flex gets reported to TransUnion, helping you boost your credit history for that new car you need.
- Peace of mind: When rent feels more manageable, you can focus on what really matters — like actually watching Jessica get married.

You deserve a better renter experience
RentCafe offers financial wellness tools like Flex to make renting easier, not more stressful.
It’s also super convenient. When you log into RentCafe to pay your rent, Flex is easy to find –it’s listed as a payment option next to the usual suspects, credit card or debit. You can sign up and set up your payment schedule directly within the portal.It’s completely optional, and you only have to use it when, or if, you need it, but trust us, you’ll want to.
That’s why RentCafe offers tools like Flex — so you can take control of how and when you pay. With flexible options built into the experience, you get more breathing room, less stress, and a better way to manage life’s biggest bill.
Rent should work with your life, not against it. Start your rent wellness journey today.
Share this article:
As Principal Product Evangelist at Flex, Brad Robins is a leading advocate for the power of flexible payment solutions in the multifamily industry. Brad is a graduate of BYU’s Marriott School of Business and brings over a decade of experience in marketing and media. Prior to Flex Brad developed go-to-market and customer retention strategies at Adobe, focusing on driving customer engagement and long-term loyalty. Flex is a partner of RentCafe.
The Ready Renter has your back
Tips, news, and research curated for renters, straight to your inbox.
Related posts
Subscribe to
The Ready Renter newsletter





