{"id":146239,"date":"2025-01-14T00:00:34","date_gmt":"2025-01-14T08:00:34","guid":{"rendered":"https:\/\/www.rentcafe.com\/blog\/?p=146239"},"modified":"2026-02-17T01:21:00","modified_gmt":"2026-02-17T09:21:00","slug":"cities-to-watch-in-2025","status":"publish","type":"post","link":"https:\/\/www.rentcafe.com\/blog\/rental-market\/market-snapshots\/cities-to-watch-in-2025\/","title":{"rendered":"Minneapolis Is Top City to Watch in 2025 Amid Midwest &#8211; West Battle for Popularity"},"content":{"rendered":"<ul>\n<li><strong>Minneapolis<\/strong><strong> is renters\u2019 top city to watch in 2025 for rental activity, after attracting considerable rental interest throughout 2024. <\/strong><\/li>\n<li><strong>Atlanta claims the silver medal, followed by Overland Park, KS, in third place. <\/strong><\/li>\n<li><strong>The Midwest and West are neck and neck when it comes to the top region to keep an eye on in 2025.<\/strong><\/li>\n<\/ul>\n<p>For many, 2024 has been a year of transformations \u2014 driven by shifting job markets, lifestyle changes and emerging trends in urban development. As these changes unfold, 2025 is poised to be an exciting year for rental activity. But, which urban areas are set to become hotspots for new residents, thriving businesses and fresh opportunities?<\/p>\n<p>To find out, we\u2019ve taken a closer look at the online engagement rates on RentCafe.com for the most dynamic cities of 2024. Specifically, after analyzing <a href=\"https:\/\/www.rentcafe.com\/blog\/category\/rental-market\/rental-activity-report\/\">the most popular rental markets<\/a> each month during the past year, we\u2019ve compiled the data to provide a comprehensive view of the last 12 months and get a sense of what\u2019s ahead.<\/p>\n<p><img decoding=\"async\" class=\"aligncenter\" src=\"https:\/\/www.rentcafe.com\/blog\/wp-content\/uploads\/sites\/62\/2023\/07\/rental-activity-report.png\" alt=\"rental activity report\" \/><\/p>\n<p>After a strong performance in 2024, <strong>Minneapolis takes the top position as the city to watch in 2025<\/strong>, solidifying its reputation as a rental activity hotspot. Notably, it secured the #1 spot seven times throughout the past 12 months. Next is Atlanta, the leading location in our previous <a href=\"https:\/\/www.rentcafe.com\/blog\/rental-market\/market-snapshots\/cities-to-watch-in-2024\/\">annual rental activity report<\/a> and a city that continued to capture renters\u2019 attention throughout the year.<\/p>\n<p>Claiming third place, Overland Park, KS, saw a significant rise in rental activity, fueled by its growing popularity among those seeking suburban living. Meanwhile, Cleveland follows in fourth place, maintaining its momentum thanks to steady renter interest, while Washington, D.C. rounds out the top five by showcasing enduring appeal despite a slight dip in online engagement.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-136982\" src=\"https:\/\/www.rentcafe.com\/blog\/wp-content\/uploads\/sites\/62\/2024\/12\/Top-10-Cities-for-Rental-Activity-to-Watch-in-2025.png\" alt=\"Chart of the top 10 cities for rental activity to watch in 2025.\" width=\"1024\" height=\"699\" srcset=\"https:\/\/www.rentcafe.com\/blog\/wp-content\/uploads\/sites\/62\/2024\/12\/Top-10-Cities-for-Rental-Activity-to-Watch-in-2025.png 1353w, https:\/\/www.rentcafe.com\/blog\/wp-content\/uploads\/sites\/62\/2024\/12\/Top-10-Cities-for-Rental-Activity-to-Watch-in-2025.png?resize=500,341 500w, https:\/\/www.rentcafe.com\/blog\/wp-content\/uploads\/sites\/62\/2024\/12\/Top-10-Cities-for-Rental-Activity-to-Watch-in-2025.png?resize=768,524 768w, https:\/\/www.rentcafe.com\/blog\/wp-content\/uploads\/sites\/62\/2024\/12\/Top-10-Cities-for-Rental-Activity-to-Watch-in-2025.png?resize=1320,901 1320w, https:\/\/www.rentcafe.com\/blog\/wp-content\/uploads\/sites\/62\/2024\/12\/Top-10-Cities-for-Rental-Activity-to-Watch-in-2025.png?resize=150,102 150w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/p>\n<p>A closer look at regional trends during the past 12 months highlights the Midwest and West as the top regions renters should keep their eyes on in 2025. That\u2019s because each claims 10 spots in our annual report. For example, Minneapolis; Overland Park, KS; Cleveland; Detroit; and Cincinnati showcase the Midwest&#8217;s appeal, driven by affordability and growing urban amenities. Similarly, the West has its own standout entries, like Santa Rosa, CA, which ranks sixth for offering a mix of scenic charm and urban convenience. In fact, many California cities have risen considerably in our ranking since last year.<\/p>\n<p>At the same time, the South continues to draw substantial renter interest with Atlanta securing the second spot on the rental activity list and Washington, D.C. holding out at #5.<\/p>\n<p>Meanwhile, the Northeast remains a steady presence with Philadelphia in eighth place and Queens, NY at #28 \u2014 its only locations in this annual top 30 of the most in-demand cities for renters.<\/p>\n<h2><strong>Minneapolis is top city for renters to watch in 2025<\/strong><\/h2>\n<h3><strong>1. Minneapolis<\/strong><\/h3>\n<p>After seven months occupying the coveted top spot, <a href=\"https:\/\/www.rentcafe.com\/apartments-for-rent\/minneapolis-mn\/\" target=\"_blank\" rel=\"noopener\">Minneapolis<\/a> earned its place as the #1 renter hotspot to watch in 2025. The city experienced a notable 36% increase in page views on RentCafe.com compared to 2023, signaling growing interest among prospective renters. While renters favorited 13% fewer listings than in 2023, the city still witnessed an 8% rise in saved searches, reflecting a consistent demand for housing.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-136986\" src=\"https:\/\/www.rentcafe.com\/blog\/wp-content\/uploads\/sites\/62\/2024\/12\/Shutterstock_2514077007.jpg\" alt=\"Minneapolis, Minnesota, United States, on a beautiful day with the downtown city skyline reflected on the Mississippi River.\" width=\"960\" height=\"400\" srcset=\"https:\/\/www.rentcafe.com\/blog\/wp-content\/uploads\/sites\/62\/2024\/12\/Shutterstock_2514077007.jpg 960w, https:\/\/www.rentcafe.com\/blog\/wp-content\/uploads\/sites\/62\/2024\/12\/Shutterstock_2514077007.jpg?resize=500,208 500w, https:\/\/www.rentcafe.com\/blog\/wp-content\/uploads\/sites\/62\/2024\/12\/Shutterstock_2514077007.jpg?resize=768,320 768w, https:\/\/www.rentcafe.com\/blog\/wp-content\/uploads\/sites\/62\/2024\/12\/Shutterstock_2514077007.jpg?resize=150,63 150w\" sizes=\"auto, (max-width: 960px) 100vw, 960px\" \/><\/p>\n<p>This surge in online search activity contributed to a 16% drop in apartment availability, further cementing its popularity as a sought-after rental market. Here, Minneapolis&#8217;s unique blend of urban amenities, affordability, and high quality of life continues to attract renters, ensuring its status as the leading city on our list.<\/p>\n<h3><strong>2. Atlanta<\/strong><\/h3>\n<p><a href=\"https:\/\/www.rentcafe.com\/apartments-for-rent\/atlanta-ga\/\" target=\"_blank\" rel=\"noopener\">Atlanta<\/a> \u2014 2024\u2019s top city to watch \u2014 ranks second for 2025 as it continues to draw attention, even amid a slight cooling in certain renter behaviors. For instance, the city saw a 29% decline in page views compared to 2023 and a 59% drop in saved searches. Plus, renters favorited 48% fewer listings in the last 12 months compared to one year prior.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-136987\" src=\"https:\/\/www.rentcafe.com\/blog\/wp-content\/uploads\/sites\/62\/2024\/12\/atlanta.jpg\" alt=\"The city skyline of Atlanta, Georgia, USA, viewed from Atlantic Station at dusk. \" width=\"960\" height=\"400\" srcset=\"https:\/\/www.rentcafe.com\/blog\/wp-content\/uploads\/sites\/62\/2024\/12\/atlanta.jpg 960w, https:\/\/www.rentcafe.com\/blog\/wp-content\/uploads\/sites\/62\/2024\/12\/atlanta.jpg?resize=500,208 500w, https:\/\/www.rentcafe.com\/blog\/wp-content\/uploads\/sites\/62\/2024\/12\/atlanta.jpg?resize=768,320 768w, https:\/\/www.rentcafe.com\/blog\/wp-content\/uploads\/sites\/62\/2024\/12\/atlanta.jpg?resize=150,63 150w\" sizes=\"auto, (max-width: 960px) 100vw, 960px\" \/><\/p>\n<p>Even so, the number of apartments available for rent in the city remained steady, highlighting Atlanta\u2019s enduring appeal to renters. In fact, the city has maintained its position among the top three cities for nine months this past year. Known for its booming job market and rich cultural scene, Atlanta continues to stand out as a desirable destination for many renters, securing its place near the top of our rankings.<\/p>\n<h3><strong>3. Overland Park, KS<\/strong><\/h3>\n<p>Claiming third place, Overland Park emerges as a rising star in 2025\u2019s rental market. That\u2019s because page views surged by an impressive 48%, while saved searches saw a 6% uptick \u2014 both signs of growing interest from prospective renters.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-136988\" src=\"https:\/\/www.rentcafe.com\/blog\/wp-content\/uploads\/sites\/62\/2024\/12\/overland-park.jpg\" alt=\"The scene captures the hustle and bustle of morning traffic in Overland Park, KS, framed by local businesses and a vibrant urban atmosphere.\" width=\"960\" height=\"400\" srcset=\"https:\/\/www.rentcafe.com\/blog\/wp-content\/uploads\/sites\/62\/2024\/12\/overland-park.jpg 960w, https:\/\/www.rentcafe.com\/blog\/wp-content\/uploads\/sites\/62\/2024\/12\/overland-park.jpg?resize=500,208 500w, https:\/\/www.rentcafe.com\/blog\/wp-content\/uploads\/sites\/62\/2024\/12\/overland-park.jpg?resize=768,320 768w, https:\/\/www.rentcafe.com\/blog\/wp-content\/uploads\/sites\/62\/2024\/12\/overland-park.jpg?resize=150,63 150w\" sizes=\"auto, (max-width: 960px) 100vw, 960px\" \/><\/p>\n<p>While renters favorited 6% fewer listings in 2024 versus 2023, the city marked a 2% increase in apartment availability. This shows that renters take more time to weigh their options before signing a lease in this sought-after suburb. Overland Park\u2019s reputation for excellent schools, family-friendly amenities, and high quality of life has propelled it into the spotlight, making it a top contender for renter interest from individuals in Kansas City, MO, and Chicago.<\/p>\n<div id=\"datawrapper-vis-RdiJ2\" style=\"min-height: 1002px;\"><script src=\"https:\/\/datawrapper.dwcdn.net\/RdiJ2\/embed.js\" defer=\"defer\" type=\"text\/javascript\" charset=\"utf-8\" data-target=\"#datawrapper-vis-RdiJ2\"><\/script><noscript><img decoding=\"async\" src=\"https:\/\/datawrapper.dwcdn.net\/RdiJ2\/full.png\" alt=\"\" \/><\/noscript><\/div>\n<p>&nbsp;<\/p>\n<h3><strong>4. Cleveland<\/strong><\/h3>\n<p>Coming in fourth, Cleveland experienced a solid 26% increase in page views, underscoring its growing appeal. Plus, renters favorited 7% more listings. And, although saved searches decreased by 28% in 2024 versus 2023, the city\u2019s 18% drop in apartment availability highlights the rising demand for rental properties.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-136989\" src=\"https:\/\/www.rentcafe.com\/blog\/wp-content\/uploads\/sites\/62\/2024\/12\/cleveland-1.jpg\" alt=\"The Cleveland skyline during winter, featuring iconic buildings against a backdrop of a crisp, cold sky. \" width=\"960\" height=\"400\" srcset=\"https:\/\/www.rentcafe.com\/blog\/wp-content\/uploads\/sites\/62\/2024\/12\/cleveland-1.jpg 960w, https:\/\/www.rentcafe.com\/blog\/wp-content\/uploads\/sites\/62\/2024\/12\/cleveland-1.jpg?resize=500,208 500w, https:\/\/www.rentcafe.com\/blog\/wp-content\/uploads\/sites\/62\/2024\/12\/cleveland-1.jpg?resize=768,320 768w, https:\/\/www.rentcafe.com\/blog\/wp-content\/uploads\/sites\/62\/2024\/12\/cleveland-1.jpg?resize=150,63 150w\" sizes=\"auto, (max-width: 960px) 100vw, 960px\" \/><\/p>\n<p>Cleveland\u2019s affordability (cost of living is 9% lower than the national average), combined with its revitalized downtown and expanding cultural scene, makes it a compelling choice for renters seeking budget-friendly urban living.<\/p>\n<h3><strong>5. Washington, D.C.<\/strong><\/h3>\n<p>Next is Washington, D.C., which ranks fifth among the nation\u2019s most sought-after rental destinations. The nation&#8217;s capital continues to draw apartment-seekers with its abundant career opportunities; rich historical character; and eclectic neighborhoods. Although page views for D.C. listings on RentCafe.com dropped by 3%, favorited properties decreased by 24%, and saved searches declined by 40%, the city continues to attract a high volume of online apartment searches.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-136990\" src=\"https:\/\/www.rentcafe.com\/blog\/wp-content\/uploads\/sites\/62\/2024\/12\/washington-d.c.-2.jpg\" alt=\"The Washington Monument in Washington, D.C., surrounded by vibrant cherry blossom trees in full bloom during the Cherry Blossom Festival. \" width=\"960\" height=\"400\" srcset=\"https:\/\/www.rentcafe.com\/blog\/wp-content\/uploads\/sites\/62\/2024\/12\/washington-d.c.-2.jpg 960w, https:\/\/www.rentcafe.com\/blog\/wp-content\/uploads\/sites\/62\/2024\/12\/washington-d.c.-2.jpg?resize=500,208 500w, https:\/\/www.rentcafe.com\/blog\/wp-content\/uploads\/sites\/62\/2024\/12\/washington-d.c.-2.jpg?resize=768,320 768w, https:\/\/www.rentcafe.com\/blog\/wp-content\/uploads\/sites\/62\/2024\/12\/washington-d.c.-2.jpg?resize=150,63 150w\" sizes=\"auto, (max-width: 960px) 100vw, 960px\" \/><\/p>\n<p>This is highlighted by an 8% reduction in apartment availability, pointing to high rental activity. These factors combine to cement its reputation as a vibrant and compelling place to live.<\/p>\n<h3><strong>6. Santa Rosa, CA<\/strong><\/h3>\n<p>In sixth place, Santa Rosa experienced a remarkable, 55% increase in page views along with a spectacular, 144-position jump into the top 10, signaling a surge of interest in this scenic California city. With its breathtaking, natural surroundings; rich culture; and proximity to the Bay Area, the city is a perfect fit for renters seeking a harmonious blend of outdoor beauty and urban accessibility.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-136991\" src=\"https:\/\/www.rentcafe.com\/blog\/wp-content\/uploads\/sites\/62\/2024\/12\/santa-rosa-1.jpg\" alt=\"An aerial view of Santa Rosa, California, showcasing a mix of urban and natural landscapes. \" width=\"960\" height=\"400\" srcset=\"https:\/\/www.rentcafe.com\/blog\/wp-content\/uploads\/sites\/62\/2024\/12\/santa-rosa-1.jpg 960w, https:\/\/www.rentcafe.com\/blog\/wp-content\/uploads\/sites\/62\/2024\/12\/santa-rosa-1.jpg?resize=500,208 500w, https:\/\/www.rentcafe.com\/blog\/wp-content\/uploads\/sites\/62\/2024\/12\/santa-rosa-1.jpg?resize=768,320 768w, https:\/\/www.rentcafe.com\/blog\/wp-content\/uploads\/sites\/62\/2024\/12\/santa-rosa-1.jpg?resize=150,63 150w\" sizes=\"auto, (max-width: 960px) 100vw, 960px\" \/><\/p>\n<p>While renters favorited 28% fewer listings in 2024 than 2023, the city\u2019s rental landscape reflected significant demand. To that end, apartment availability decreased by 35%, underscoring the high interest from renters in San Francisco and San Jose, CA.<\/p>\n<h3><strong>7. Detroit<\/strong><\/h3>\n<p>Detroit\u2019s ongoing renaissance \u2014 fueled by revitalized neighborhoods; a flourishing arts and culture scene; and a strong sense of community \u2014 helped it secure the seventh spot among the nation\u2019s top cities to watch in 2025.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-136993\" src=\"https:\/\/www.rentcafe.com\/blog\/wp-content\/uploads\/sites\/62\/2024\/12\/detroit-1.jpg\" alt=\"An aerial view of Detroit, Michigan, USA, with the downtown skyline illuminated at dawn.\" width=\"960\" height=\"400\" srcset=\"https:\/\/www.rentcafe.com\/blog\/wp-content\/uploads\/sites\/62\/2024\/12\/detroit-1.jpg 960w, https:\/\/www.rentcafe.com\/blog\/wp-content\/uploads\/sites\/62\/2024\/12\/detroit-1.jpg?resize=500,208 500w, https:\/\/www.rentcafe.com\/blog\/wp-content\/uploads\/sites\/62\/2024\/12\/detroit-1.jpg?resize=768,320 768w, https:\/\/www.rentcafe.com\/blog\/wp-content\/uploads\/sites\/62\/2024\/12\/detroit-1.jpg?resize=150,63 150w\" sizes=\"auto, (max-width: 960px) 100vw, 960px\" \/><\/p>\n<p>In fact, Motor City\u2019s listings saw a 49% surge in page views in 2024 compared to the year before, which shows that apartment seekers are looking to be part of Detroit\u2019s transformation. In fact, the city has landed in the top five most sought-after places seven times in 2024. Although renters favorited 20% fewer listings and saved searches dropped by 11%, the city saw a 23% drop in apartment availability \u2014 a clear indicator of increasing rental activity from both locals as well as those in New York City and Atlanta.<\/p>\n<h3><strong>8. Philadelphia<\/strong><\/h3>\n<p>Apartment availability in Philadelphia dropped by 9% this past year, reflecting continued demand despite a 21% decline in favorited listings and a 16% decrease in saved searches. As a result, the city ranked eighth among the nation\u2019s top cities to watch in 2025, showcasing the resilience of its rental market, evidenced by a 42% increase in page views.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-136995\" src=\"https:\/\/www.rentcafe.com\/blog\/wp-content\/uploads\/sites\/62\/2024\/12\/philadelphia-1.jpg\" alt=\"The downtown skyline of Philadelphia, Pennsylvania, with the Schuylkill River in the foreground, bathed in beautiful sunset light.\" width=\"960\" height=\"400\" srcset=\"https:\/\/www.rentcafe.com\/blog\/wp-content\/uploads\/sites\/62\/2024\/12\/philadelphia-1.jpg 960w, https:\/\/www.rentcafe.com\/blog\/wp-content\/uploads\/sites\/62\/2024\/12\/philadelphia-1.jpg?resize=500,208 500w, https:\/\/www.rentcafe.com\/blog\/wp-content\/uploads\/sites\/62\/2024\/12\/philadelphia-1.jpg?resize=768,320 768w, https:\/\/www.rentcafe.com\/blog\/wp-content\/uploads\/sites\/62\/2024\/12\/philadelphia-1.jpg?resize=150,63 150w\" sizes=\"auto, (max-width: 960px) 100vw, 960px\" \/><\/p>\n<p>Known for its rich, historical heritage; appealing food culture; and relatively affordable housing compared to other East Coast cities, Philadelphia remains a dependable choice for renters seeking a blend of urban living and historic charm.<\/p>\n<h3><strong>9. Chicago<\/strong><\/h3>\n<p>Renowned for its dynamic cultural scene, thriving business environment- and world-class educational institutions, Chicago secured ninth place among the nation\u2019s rental markets to watch in 2025. Although it experienced a modest, 7% increase in page views, the city nevertheless managed to attract a diverse range of renters from New York City, Dallas and Los Angeles, solidifying its status as a sought-after urban destination.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-136996\" src=\"https:\/\/www.rentcafe.com\/blog\/wp-content\/uploads\/sites\/62\/2024\/12\/chicago-1.jpg\" alt=\"An aerial view of the beautiful Millennium Park in Chicago, Illinois, located along the lakefront. \" width=\"960\" height=\"400\" srcset=\"https:\/\/www.rentcafe.com\/blog\/wp-content\/uploads\/sites\/62\/2024\/12\/chicago-1.jpg 960w, https:\/\/www.rentcafe.com\/blog\/wp-content\/uploads\/sites\/62\/2024\/12\/chicago-1.jpg?resize=500,208 500w, https:\/\/www.rentcafe.com\/blog\/wp-content\/uploads\/sites\/62\/2024\/12\/chicago-1.jpg?resize=768,320 768w, https:\/\/www.rentcafe.com\/blog\/wp-content\/uploads\/sites\/62\/2024\/12\/chicago-1.jpg?resize=150,63 150w\" sizes=\"auto, (max-width: 960px) 100vw, 960px\" \/><\/p>\n<p>That said, renters favorited 28% fewer listings, as saved searches declined by 33% in 2024 versus 2023. Despite these shifts, apartment availability fell by 9%, which demonstrates sustained interest in the city\u2019s rental market.<\/p>\n<h3><strong>10. Cincinnati<\/strong><\/h3>\n<p>Cincinnati rounds out the top 10 most sought-after rental markets of the last 12 months, despite a 19% decline in page views, a 47% drop in favorited listings and a 54% decrease in saved searches. However, available listings dropped by 5%, reflecting steady demand in the rental market.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-136998\" src=\"https:\/\/www.rentcafe.com\/blog\/wp-content\/uploads\/sites\/62\/2024\/12\/cincinnati-1.jpg\" alt=\"A night view of the downtown district of Cincinnati, Ohio, USA, with the city skyline illuminated by bright lights.\" width=\"960\" height=\"400\" srcset=\"https:\/\/www.rentcafe.com\/blog\/wp-content\/uploads\/sites\/62\/2024\/12\/cincinnati-1.jpg 960w, https:\/\/www.rentcafe.com\/blog\/wp-content\/uploads\/sites\/62\/2024\/12\/cincinnati-1.jpg?resize=500,208 500w, https:\/\/www.rentcafe.com\/blog\/wp-content\/uploads\/sites\/62\/2024\/12\/cincinnati-1.jpg?resize=768,320 768w, https:\/\/www.rentcafe.com\/blog\/wp-content\/uploads\/sites\/62\/2024\/12\/cincinnati-1.jpg?resize=150,63 150w\" sizes=\"auto, (max-width: 960px) 100vw, 960px\" \/><\/p>\n<p>Thanks to its cost of living that&#8217;s 3% below the national average \u2014 along with its historical charm, and an expanding tech industry \u2014 Cincinnati continues to offer renters a good mix of value and urban amenities, making it a reliable choice for renters from various cities such as Columbus, OH, or Atlanta seeking a high quality of life at an accessible price.<\/p>\n<div id=\"datawrapper-vis-4m5sf\" style=\"min-height: 688px;\"><script src=\"https:\/\/datawrapper.dwcdn.net\/4m5sf\/embed.js\" defer=\"defer\" type=\"text\/javascript\" charset=\"utf-8\" data-target=\"#datawrapper-vis-4m5sf\"><\/script><noscript><img decoding=\"async\" src=\"https:\/\/datawrapper.dwcdn.net\/4m5sf\/full.png\" alt=\"\" \/><\/noscript><\/div>\n<p>&nbsp;<\/p>\n<h2><strong>Midwest, West are neck and neck for top region to keep an eye on in 2025<\/strong><\/h2>\n<p>The Midwest and the West emerged as the most sought-after regions by renters in 2025 after each claimed 10 spots in our annual top 30, outpacing the South with eight entries and the Northeast, which rounded out the list with two cities.<\/p>\n<p>In the Midwest, Minneapolis takes the crown as the most sought-after city in the U.S. in 2024, leading the regional rankings, as well. It&#8217;s followed by Overland Park, KS (#3), which has made an appearance among the nation\u2019s top three cities five times this past year. Cleveland follows at #4 and Detroit at #7, with Chicago and Cincinnati at #9 and #10, respectively. Other notable Midwest cities include Indianapolis (#15); Omaha, NE (#27); St. Paul, MN (#29); and Columbus, OH (#30).<\/p>\n<div id=\"datawrapper-vis-cgnoF\" style=\"min-height: 635px;\"><script src=\"https:\/\/datawrapper.dwcdn.net\/cgnoF\/embed.js\" defer=\"defer\" type=\"text\/javascript\" charset=\"utf-8\" data-target=\"#datawrapper-vis-cgnoF\"><\/script><noscript><img decoding=\"async\" src=\"https:\/\/datawrapper.dwcdn.net\/cgnoF\/full.png\" alt=\"\" \/><\/noscript><\/div>\n<p>&nbsp;<\/p>\n<p><span data-teams=\"true\">Similarly, California cities saw more searches during the last year with Santa Rosa, CA, being the standout example as it managed to climb an impressive 144 spots to the top 10<\/span>.\u00a0 Not to be outdone, Reno, NV, moved up to #12, while Sacramento, CA, climbed 38 spots to rank 16th. Tacoma, WA, also stands out at #18. Other top Western cities include Portland, OR (#19); Spokane, WA (#21); North Las Vegas, NV (#22); and Los Angeles (#23). Meanwhile, San Jose, CA, and Colorado Springs, CO, complete the region\u2019s list at #25 and #28, respectively, nationwide.<\/p>\n<h2><strong>Southern charm wins over renters looking for warmer weather<\/strong><\/h2>\n<p>Southern cities captured a significant share of renter attention in 2024 with eight locations in the region earning spots on RentCafe.com\u2019s list of the top 30 most in-demand rental markets of the last 12 months.<\/p>\n<p>Leading the way is Atlanta, a standout Southern city that maintained a strong presence throughout the year to ultimately claim the second spot. Washington, D.C. followed at #5, thanks to a decrease in apartment availability, which solidified its position as an appealing destination. Next, Louisville, KY, ranked 11th after experiencing a meteoric rise and jumping 104 positions due to a 17% increase in page views and a 20% decrease in availability compared to the previous year.<\/p>\n<p>Further south, Orlando, FL, held the 13th spot nationally. Despite an eight-spot drop, a 15% decrease in available rental listings proved that the city has an enduring appeal. Other notable Southern cities in the top 30 include Richmond, VA (#14); Winston-Salem, NC (#17); Tulsa, OK (#20); and Knoxville, TN (#24). Among these, Winston-Salem stood out with a remarkable 30% drop in available listings, which helped the city jump 52 positions in the list.<\/p>\n<p>In the Northeast, renters gravitated toward two major urban spots \u2014 Philadelphia, PA, (#8) and Queens, NY (#26). Philadelphia experienced significant demand among renters, as evidenced by a 42% increase in page views in 2024 compared to the previous year. Meanwhile, Queens saw high engagement rates from renters, as well, with a 22% rise in page views, which helped it secure a place in the ranking.<\/p>\n<div id=\"datawrapper-vis-nYmAk\" style=\"min-height: 1138px;\"><script src=\"https:\/\/datawrapper.dwcdn.net\/nYmAk\/embed.js\" defer=\"defer\" type=\"text\/javascript\" charset=\"utf-8\" data-target=\"#datawrapper-vis-nYmAk\"><\/script><noscript><img decoding=\"async\" src=\"https:\/\/datawrapper.dwcdn.net\/nYmAk\/full.png\" alt=\"\" \/><\/noscript><\/div>\n<p>&nbsp;<\/p>\n<h2><\/h2>\n<div style=\"background-color: #edf1f5; padding: 20px; border-radius: 5px;\">\n<h2>FAQ: Top Cities to Watch in 2025<\/h2>\n<p><span style=\"font-size: 16px;\"><strong>Q: Which city is ranked as the top city to watch for renters in 2025?<\/strong><\/span><\/p>\n<p>A: Minneapolis is ranked as the #1 city to watch for rental activity.<\/p>\n<p><strong>Q: Which cities follow Minneapolis in the top rankings?<\/strong><\/p>\n<p>A: Atlanta is second and Overland Park, KS is third.<\/p>\n<p><strong>Q: What regions are highlighted as the most important in 2025 for renter interest?<\/strong><\/p>\n<p>A: The Midwest and the West each claimed 10 spots in the top 30, making them the leading regions to watch.<\/p>\n<p><strong>Q: What notable trend is mentioned about southern and northeastern cities?<\/strong><\/p>\n<p>A: Southern cities captured eight spots in the top 30, while the Northeast had only two (Philadelphia and Queens).<\/p>\n<p><strong>Q: Which city is the only one from the West Coast to make the top 10?<\/strong><\/p>\n<p>A: Portland is the only West Coast city in the top 10 cities to watch.<\/p>\n<\/div>\n<h2>Methodology<\/h2>\n<p><em>RentCafe.com\u00a0is a nationwide apartment search website that enables renters to easily find apartments and houses for rent throughout the U.S.<\/em><\/p>\n<p><em>To compile this report, the research team analyzed RentCafe.com\u2019s rental listing data across the 150 largest cities by population in the contiguous U.S. and with a relevant listing inventory sample. The regions are defined according to the <a href=\"https:\/\/www.census.gov\/\">U.S. Census Bureau<\/a>.<\/em><\/p>\n<p><em>The cities were ranked based on a city-level rental activity score. Full points were awarded to the most desirable city for a particular metric, while the zero-point level was set slightly below the worst city\u2019s value. Cities that lacked sufficient information regarding specific metrics were awarded zero points.<\/em><\/p>\n<p><em>Beginning in August 2024, the city that obtained the highest total score was awarded 100 points and all total scores of the following cities were adjusted accordingly.<\/em><\/p>\n<p><em>To calculate each city\u2019s score, we ranked them according to four metrics and their averages for all of 2024 versus 2023.<\/em><\/p>\n<p><strong><em>1. Availability Rate (Maximum score: 40 points)<\/em><\/strong><\/p>\n<p><em>The availability rate score was calculated by the average of the monthly availability rates (dividing the total vacant units at the city level for the most recent month by the total units) in 2024 and a year-over-year comparison of the same. The lowest rate received maximum points.<\/em><\/p>\n<p><strong><em>2. Page Views (Maximum score: 30 points)<\/em><\/strong><\/p>\n<p><em>The page views score was calculated by the average of monthly page views (the total number of monthly page views at the city level for the most current month divided by the total renter population in the city) in 2024 and a year-over-year comparison of the raw values. Page views are defined as a unique user interaction on a specific page in a 30-minute window.<\/em><\/p>\n<p><strong><em>3. Favorites (Maximum score: 15 points)<\/em><\/strong><\/p>\n<p><em>The favorites score was calculated by the average of monthly favorites (the total monthly rental listings added to favorites at the city level for the most current month divided by the total renter population in the city) in 2024 and a year-over-year comparison of the raw values. A favorite is defined as a rental listing saved to favorites by a website visitor.<\/em><\/p>\n<p><strong><em>4. Saved Searches (Maximum score: 15 points)<\/em><\/strong><\/p>\n<p><em>The saved searches score was calculated by the average of monthly saved searches (the total number of monthly saved searches at the city level for the most current month divided by the total renter population in the city) in 2024 and a year-over-year comparison of the raw values. A saved search is defined as a filtered\/personalized apartment search saved by a website visitor.<\/em><\/p>\n<p><strong>Fair use and redistribution<\/strong><\/p>\n<p>We encourage you and freely grant you permission to reuse, host, or repost the research, graphics, and images presented in this article. When doing so, we ask that you credit our research by linking to RentCafe.com or this page, so that your readers can learn more about this project, the research behind it and its methodology. For more in-depth, customized data, please contact us at media@rentcafe.com.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Minneapolis is renters\u2019 top city to watch in 2025 for rental activity, after attracting considerable rental interest throughout 2024. Atlanta claims the silver medal, followed by Overland Park, KS, in third place. The Midwest and West are neck and neck when it comes to the top region to keep an eye on in 2025. For&hellip;<\/p>\n","protected":false},"author":3055,"featured_media":136985,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[3661,38811],"tags":[],"class_list":["post-146239","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-market-snapshots","category-rental-activity-report","gallery-content-unit"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v23.4 (Yoast SEO v24.6) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Rental Activity Report: Minneapolis Is Top City to Watch in 2025<\/title>\n<meta name=\"description\" content=\"Our rental activity report identifies key cities to monitor in 2025, drawing insights from last year\u2019s rental trends.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.rentcafe.com\/blog\/rental-market\/market-snapshots\/cities-to-watch-in-2025\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Minneapolis Is Top City to Watch in 2025 Amid Midwest - West Battle for Popularity\" \/>\n<meta property=\"og:description\" content=\"Our rental activity report identifies key cities to monitor in 2025, drawing insights from last year\u2019s rental trends.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.rentcafe.com\/blog\/rental-market\/market-snapshots\/cities-to-watch-in-2025\/\" \/>\n<meta property=\"og:site_name\" content=\"RentCafe rental blog\" \/>\n<meta property=\"article:published_time\" content=\"2025-01-14T08:00:34+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-02-17T09:21:00+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.rentcafe.com\/blog\/wp-content\/uploads\/sites\/62\/2024\/12\/minneapolis-featured-image.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1400\" \/>\n\t<meta property=\"og:image:height\" content=\"600\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Adina Dragos\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Adina Dragos\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"15 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.rentcafe.com\/blog\/rental-market\/market-snapshots\/cities-to-watch-in-2025\/\",\"url\":\"https:\/\/www.rentcafe.com\/blog\/rental-market\/market-snapshots\/cities-to-watch-in-2025\/\",\"name\":\"Rental Activity Report: Minneapolis Is Top City to Watch in 2025\",\"isPartOf\":{\"@id\":\"https:\/\/www.rentcafe.com\/blog\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.rentcafe.com\/blog\/rental-market\/market-snapshots\/cities-to-watch-in-2025\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.rentcafe.com\/blog\/rental-market\/market-snapshots\/cities-to-watch-in-2025\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.rentcafe.com\/blog\/wp-content\/uploads\/sites\/62\/2024\/12\/minneapolis-featured-image.jpg\",\"datePublished\":\"2025-01-14T08:00:34+00:00\",\"dateModified\":\"2026-02-17T09:21:00+00:00\",\"author\":{\"@id\":\"https:\/\/www.rentcafe.com\/blog\/#\/schema\/person\/5f15d322771354ddad211157b5c7ee90\"},\"description\":\"Our rental activity report identifies key cities to monitor in 2025, drawing insights from last year\u2019s rental trends.\",\"breadcrumb\":{\"@id\":\"https:\/\/www.rentcafe.com\/blog\/rental-market\/market-snapshots\/cities-to-watch-in-2025\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.rentcafe.com\/blog\/rental-market\/market-snapshots\/cities-to-watch-in-2025\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.rentcafe.com\/blog\/rental-market\/market-snapshots\/cities-to-watch-in-2025\/#primaryimage\",\"url\":\"https:\/\/www.rentcafe.com\/blog\/wp-content\/uploads\/sites\/62\/2024\/12\/minneapolis-featured-image.jpg\",\"contentUrl\":\"https:\/\/www.rentcafe.com\/blog\/wp-content\/uploads\/sites\/62\/2024\/12\/minneapolis-featured-image.jpg\",\"width\":1400,\"height\":600,\"caption\":\"View of Minneapolis, MN, at sunset.\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.rentcafe.com\/blog\/rental-market\/market-snapshots\/cities-to-watch-in-2025\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/www.rentcafe.com\/blog\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Minneapolis Is Top City to Watch in 2025 Amid Midwest &#8211; West Battle for Popularity\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.rentcafe.com\/blog\/#website\",\"url\":\"https:\/\/www.rentcafe.com\/blog\/\",\"name\":\"RentCafe rental blog\",\"description\":\"\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.rentcafe.com\/blog\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.rentcafe.com\/blog\/#\/schema\/person\/5f15d322771354ddad211157b5c7ee90\",\"name\":\"Adina Dragos\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.rentcafe.com\/blog\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/www.rentcafe.com\/blog\/wp-content\/uploads\/sites\/62\/2023\/01\/Adina_Dragos.png?w=96\",\"contentUrl\":\"https:\/\/www.rentcafe.com\/blog\/wp-content\/uploads\/sites\/62\/2023\/01\/Adina_Dragos.png?w=96\",\"caption\":\"Adina Dragos\"},\"description\":\"Adina Dragos is a real estate writer and research analyst with RentCafe. 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